Do you have a Privacy Policy?

Posted on November 5th, 2008 by Collin in Blogging

Its funny how getting into PPC has helped me improve the quality of my blog. Things I have never thought about doing to increase my search engine traffic are now being implemented simple because search engines like seeing them as part of a website and hold websites that have certain things in higher regards.

What is a Privacy Policy?

A privacy policy is a  page in your site that tells your visitors if they so choose to read the policy how any information may be used by the site owner if anything is collected. If your website does not automatically collect your visitors information for the purpose of sharing what is collected then list that as part of your policy. This comes into play for example for capturing email subscribers to your blog. A lot of surfers are scared to enter there email address anywhere because they don’t want to get spammed. Having a privacy policy will help explain to your visitors what you plan on doing with there information.

How can adding a Privacy Policy improve your blogs search Traffic?

Something as simple as a privacy policy drastically improves the quality of your blog or landing page if your doing PPC by showing the search engines that your site cares about the traffic you are getting from them and that you will not abuse or collect any information from your visitors.

Remember, search engines want quality blogs listed as part of there searches just like they want quality ads. Adding a privacy policy insures your sites get the most possible traffic they can get and they may also help improve your subscriber rates by putting a few minds at ease.

Do you have a privacy policy, if not please tell me why and your comment will also be entered in this weeks Neverblue Ads comment contest.

  1. Jeremy Day said on November 6th, 2008 at 12:06 am

    Hi Collin,

    I currently don’t have a privacy policy. I guess maybe I didn’t think to make one. In an effort to be more professional looking I think I will start on that now.

    Cheers,
    Jeremy

    Reply
  2. Les @ Just 4 Families said on November 6th, 2008 at 1:37 am

    Hi Colin

    Privacy was one of the first things I did with my sites. Apparantly, if you run Google ads then it is part of their requirement, not that they really check. They do list it as a condition in their TOS. They used to have a privacy policy you could copy and add your own info too. Makes a site more professional.

    les

    Reply
  3. Dennis Edell said on November 6th, 2008 at 1:47 am

    Good info Collin thanks. I currently don’t run PPC or even adsense, but if/when I do, I’ll definite;y consider this.

    Reply
  4. SEO Tips South Africa said on November 16th, 2008 at 5:29 pm

    Hmmm, privacy policy isn’t something I’ve ever thought about, but you raise some very pertinent points, Collin. Caring about one’s customers is paramount to success, and the ways of expressing that care can take a myriad of forms. This one works for me!

    Reply

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